Fuel for your Book Direct engine

As a STR business owner every decision you make is riddled with self doubt

And we can't blame you..

We can fix this! My mission is to help 1 million hosts cut down on their over reliance on Airbnb and the OTAs. Let’s start our journey together with the right tools.

More Direct Bookings More Control

In an ever-competitive marketplace, Best Selling Author Mark Simpson helps hospitality hosts thrive.

He gives them the tools, tactics, training; and most importantly – the confidence to skyrocket their direct bookings and draw back from the over-reliance on online travel agents.

What makes Mark a stand-out professional in the industry is that he’s worked in hospitality (across various roles) for decades, and understands the everyday challenges of hosts. In fact, he founded Boostly off the back of sheer frustration – when he couldn’t find support on a ‘local level’ for hospitality business owners.

Six years on, The Boostly Website Design Agency has become one of the market leaders. Under the same brand, the Boostly Academy is one of the most extensive training programmes for hosts and property managers, worldwide – and the only accredited course in the industry.

After successfully coaching over 1000 hospitality businesses to date, Mark’s current mission is to help 1 million hosts increase their direct bookings so they are no longer shackled by controlling OTAs.

Boostly Books

The Book Direct Playbook

Mark Simpson

Are you a rental property owner who can seem to get direct booking without relying on big-name platforms?

Are you tired of giving up a hefty percentage of your earnings to these said platforms?

Are you looking for a way to boost your direct bookings and get the full-sum profits you deserve?

You’re not alone.

When Mark Simpson – renowned author, award-winning mentor, and proud Boostly founder – was tasked to take his family’s short-stay accommodation business online, he was quite grateful for websites like Booking Holidays, Expedia Group, and Airbnb.

But when he realised that business owners are just a number to them, he learned to pivot… and his family’s business thrived.

In “The Book Direct Playbook“, Mark poured all his experience, learnings, insights, (and the odd soccer reference), to help property owners around the world finally regain control and turn their business into the champion of direct bookings.

Using this powerful guide, you will:

  • Find and attract your ideal guest using a step-by-step, targeted approach to creating a customer avatar, identifying your ideal guest, and scoring big with every single one
  • Structure your business and implement the best systems, including optimized mobile-friendly websites, customer management systems, and lead generation tools
  • Learn Mark’s secret sauce to leveraging social media, with insights from his company Boostly – a recipient of the Best Use of Social Media 2020 award at The Shortyz
  • Deep dive into the easiest ways that business owners like you can convert an online travel agency booking into a direct one

And so much more!

The Book Direct Workbook

Mark Simpson

Back in February 2022, the Book Direct Playbook hit the shelves. Within days/weeks, it was a number-one bestseller, and it has remained in the top 20% of book sales worldwide ever since.

Why? Because it teaches hospitality business owners how to play the marketing game so that direct bookings become their primary source of income. It takes all the hospitality Davids and gives them the knowledge, tools and skills to stand their own alongside the Goliath-like OTAs of the industry. It is changing the industry. The Playbook is full of tips, tasks and activities. It is a practical guide. This workbook is the companion to the Playbook so that as you work through all the lessons, you can document them in one space.

No loose scraps of paper or errant files will be spread around your desktop. It all happens right here. Where the Playbook is your coach, this Workbook is your training ground. This is where you do the work. It’s time to get stuck in.

The Book Direct Blueprint

Mark Simpson


In 2022, Mark Simpson famously wrote “Never build your house on somebody else’s land” in his debut bestseller, The Book Direct Playbook


But what comes before building a house? 


The foundation, of course.


So, as a follow-up to his industry-hit that armed short-term rental business owners with tips for more direct bookings. Simpson has now laid-out a blueprint – to ensure your business isn’t build on shaky grounds.

This time – to take things up a notch – Simpson has assembled a team of industry leaders, each renowned for their area of expertise in the short-term rental industry.




All of the books are available to purchase on Kindle, print and Audible via here